Pronovias has carefully selected a series of dresses from the 2025 Preview collection to showcase them in iconic locations around the world in an unconventional and completely innovative way alongside the talented digital artist Maritza Rubio.
Maritza has used artificial intelligence to faithfully reproduce the new Atelier Pronovias 2025 Preview Collection that will be launched this spring. This unique collaboration between human creativity and cutting-edge technology has allowed each wedding dress to come to life in a way never seen before, merging fashion with innovation in a unique visual spectacle.
From the grandeur of Rome to the jewel of India, passing through the flowing waters of Rio de Janeiro and the hidden treasure of Petra, each piece is an invitation to explore the diversity and infinite beauty of our planet. We invite you to follow us on Instagram to not miss any of these extraordinary creations.
ART PIECE N.1 - THE GRANDEUR OF ROME
ART PIECE N.2 - INDIA’S JEWEL
ART PIECE N.3 - THE WATERS OF RIO DE JANEIRO
ART PIECE N.4 - THE TREASURE OF PETRA
Join us on this unique journey and discover the fusion between fashion and the magic of the world's most iconic places.